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How to Use eBook for Marketing and Promotion


There are innumerable ways to use ebooks to promote your business and drive quality traffic to your website. Once posted on your site, you can turn them into a daily course, which brings your customer back to read the next chapter. You can use them as a free gift for making a purchase or for filling out a survey. Put your ebook on a disc, and you will have an innovative brochure. Blow your competition away by inserting the disc into your sales packages.

The most effective marketing products are those that are unique. Copyright your ebook, and immediately, you have a powerful tool that you, and you alone, can offer to the public. People will have to visit your site to acquire your ebook, which increases the flow of quality traffic and the potential of sales and affiliate contacts.

Make sure that you keep your ebook current. Update it frequently as the market and trends change. Add new advice and techniques to show your prospects how your goods or services can enrich their lives. By constantly keeping abreast of new trends and techniques, you can continue to see profits from your ebook for years after your original creation.

Another phenomenal advantage of ebooks is that you can test their marketing potential without putting out hardly any cash at all. You can even produce an ebook one copy at a time, each time you receive an order, eliminating the need for storage and inventory. By this method, you can gauge the saleablity of your ebook, and make adjustments as necessary until the orders start pouring in. Ebooks allow you to learn about your market and customer habits and motivation over a period of time, without risking your precious financial resources. They also provide you with an invaluable way to gather marketing information, which you can use in many different facets of your business.

Use your ebook to discover what the specific goals and problems are in your specific industry. Then figure out how to solve these problems, and publish an ebook with this invaluable information. This will increase the value of your business, upgrade your reputation, and get you known as an expert in your field.

You can extend the value of single ebook by breaking the book down into chapters for a serial course, into special reports available on your website, or into audio or visual tapes. Ebooks can be broken down into several different promotional materials by excepting some of the articles and using them to promote yourproduct. You can include a catalog in your ebook to promote all the products or services you sell. You can include a thank-you note for reading your book and an invitation to download a trial version of your product. Or you can include a form for your audience to contact you for further information or with questions, thereby building your business relationships and your mailing list.

Using ebooks in this manner helps to cut the cost of individually producing separate promotional materials. You can use a single ebook to entice new prospects and to sell new products to your current customers.

No other medium has this kind of flexibility and ability for expansion. Think of your ebook like spider spinning a beautiful and intricate web. Now go and create that web, and see how many customers and prospects you can catch!

Jaz Lai is an Online Business Entrepreneur. He recently twisted the arms of 2 well-known internet marketers to share with you their secrets on 'How Little Guys can level the playing field and complete with the Big Guys" For more information, click here http://www.the-megapreneur.com


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eBooks - Google News

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Female Authors And Characters Rule Fiction — And Other Industries Should Take Note - A Plus


Female Authors And Characters Rule Fiction — And Other Industries Should Take Note
A Plus
Whether or not you're a fan of ebooks, there's no denying that they have become a part of the culture for literary lovers all around the world. Seriously, having literature in your pocket is further proof that the future is now. Interestingly enough ...

Amazon's Kindle turns 10: have ebooks clicked with you yet ... - The Guardian


The Guardian

Amazon's Kindle turns 10: have ebooks clicked with you yet ...
The Guardian
A decade after Jeff Bezos launched a revolution in reading – and a $1bn money-spinner – much has changed in the book trade. But how has it affected readers?

and more »

Pronoun, an ebook service for writers, shuts down | TechCrunch - TechCrunch


TechCrunch

Pronoun, an ebook service for writers, shuts down | TechCrunch
TechCrunch
Pronoun, a self-publishing service for authors, is shutting down after promising free ebook distribution for authors. The company, which raised millions in..

and more »

You can still pick up these eBooks for free for another week - Neowin


Neowin

You can still pick up these eBooks for free for another week
Neowin
For only the next week, ending November 15th, and thanks to our partners at TradePub we can still offer you these two eBooks listed below valued at $9.25 and $13 respectively. Learn about Creating Passion-Driven Teams. Can passion be taught? Can it be ...

'We're told to be grateful we even have readers': pirated ebooks ... - The Guardian


The Guardian

'We're told to be grateful we even have readers': pirated ebooks ...
The Guardian
With 4m or 17% of all online ebooks being pirated, novelists including Maggie Stiefvater and Samantha Shannon say theft by fans puts their books at risk.

and more »

Rakuten to bring eBooks, digital content to libraries in Hamamatsu - Japan Today


Rakuten to bring eBooks, digital content to libraries in Hamamatsu
Japan Today
Based on the agreement, residents of Hamamatsu City will be able to use Rakuten OverDrive, the Rakuten Group's service providing eBooks and digital content to libraries and educational institutions, at the public libraries in the city (23 libraries and ...

Help New Hanover County Libraries win money for eBooks and audiobooks - Port City Daily


Port City Daily

Help New Hanover County Libraries win money for eBooks and audiobooks
Port City Daily
WILMINGTON — The New Hanover County Public Library is participating in a Digital Dash contest with OverDrive, a digital reading platform, to encourage people to read free eBooks from the Library. If enough borrowers check out digital materials between ...

Kobo Aura ONE Limited Edition ereader can hold 28,000 ebooks ... - SlashGear


SlashGear

Kobo Aura ONE Limited Edition ereader can hold 28,000 ebooks ...
SlashGear
Kobo has launched a new limited edition Aura ONE ereader with expanded storage that can hold up to 28000 ebooks. The ereader packs 32GB of internal ...
Kobo's limited-edition Aura One offers extra storage for a crazy ... Digital Trends

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Audiobooks and eBooks available - Fremont Tribune


Fremont Tribune

Audiobooks and eBooks available
Fremont Tribune
Currently, Overdrive is found by going to our website http://fremontne.gov/26/Library and selecting KML eLibrary – eReading – eBooks or Audiobooks. You can also download the Overdrive App on your mobile device and sign in with your library card number ...

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