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How to Leverage Your Business with a Free eBook


Free has a magical property of attracting even the most well to do in our society. People love to get free stuff. Using free giveaways is the best known strategy for businesses to build prospects and sales.

A free eBook, a free report or a white paper is the perfect promotion strategy for online businesses to attract prospective buyers. Let us see how all you can put this strategy to work for you.

A free eBook or report is an explosive viral marketing tool. Each eBook you give away will be further distributed by people who received it to friends and associates. Over a period of time you will have thousands of eBooks circulating the internet carrying your website links.

When you write and give away a free ebook you or your organization will become known as an expert. This will gain people's trust and they are more likely to buy your product or service.

You can publish your web site in eBook format. Put the eBook on a disk or CDROM then include it with your direct mail packages. This can increase the number of people that buy your product or service.

Offer your eBook as a free bonus for buying one of your main products or services. People will buy the product or service more often when you offer free bonuses.

Allow people to download your eBook for free for leaving their name and email. You can also ask for referrals of 2 to 5 friends or associates that would be interested in your eBook. This will quickly build your e-mail list.

Create joint venture with products that are complementary to your product and ask them to share part of the cost of creating your free eBook further minimizing your cost. Cross promotions and joint ventures could market you more effectively. Now more people would be giving away the eBook creating a bigger viral reach.

Create a directory or listing at the end of the eBook. List complementary businesses to your products in the directory that will agree to advertise or give away the eBook on their web site to their customers. You can also charge a small amount for the listing thereby creating instant back end revenue.

Allow any one interested to give away your free eBook. This will increase the number of people that will see your ad in the eBook. You could also include a mini catalog of all your product or services that you offer in the eBook.

Make money selling advertising space in your eBook. You could also trade advertising space in your eBook for other forms of advertising.

Keep updating the eBook and adding more information that could add value to your target audience. In the long run this could become a paid ebook which could be sold as a back end product. You can create a smaller version with sample chapters to give away for free.

This one strategy alone could be expanded and applied endlessly in hundreds of creative ways to leverage your business. Go ahead and create your viral eBook/report or white paper right away and put your business on the fast track.

R.G. Srinivasan is a certified trainer and a small business consultant. Check out his Home Business Resources Blog at http://www.home-businessresources.blogspot.com


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A Plus
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Amazon's Kindle turns 10: have ebooks clicked with you yet ...
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Pronoun, an ebook service for writers, shuts down | TechCrunch - TechCrunch


TechCrunch

Pronoun, an ebook service for writers, shuts down | TechCrunch
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Pronoun, a self-publishing service for authors, is shutting down after promising free ebook distribution for authors. The company, which raised millions in..

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You can still pick up these eBooks for free for another week - Neowin


Neowin

You can still pick up these eBooks for free for another week
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For only the next week, ending November 15th, and thanks to our partners at TradePub we can still offer you these two eBooks listed below valued at $9.25 and $13 respectively. Learn about Creating Passion-Driven Teams. Can passion be taught? Can it be ...

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'We're told to be grateful we even have readers': pirated ebooks ...
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Rakuten to bring eBooks, digital content to libraries in Hamamatsu - Japan Today


Rakuten to bring eBooks, digital content to libraries in Hamamatsu
Japan Today
Based on the agreement, residents of Hamamatsu City will be able to use Rakuten OverDrive, the Rakuten Group's service providing eBooks and digital content to libraries and educational institutions, at the public libraries in the city (23 libraries and ...

Help New Hanover County Libraries win money for eBooks and audiobooks - Port City Daily


Port City Daily

Help New Hanover County Libraries win money for eBooks and audiobooks
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WILMINGTON — The New Hanover County Public Library is participating in a Digital Dash contest with OverDrive, a digital reading platform, to encourage people to read free eBooks from the Library. If enough borrowers check out digital materials between ...

Kobo Aura ONE Limited Edition ereader can hold 28,000 ebooks ... - SlashGear


SlashGear

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Kobo has launched a new limited edition Aura ONE ereader with expanded storage that can hold up to 28000 ebooks. The ereader packs 32GB of internal ...
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Audiobooks and eBooks available - Fremont Tribune


Fremont Tribune

Audiobooks and eBooks available
Fremont Tribune
Currently, Overdrive is found by going to our website http://fremontne.gov/26/Library and selecting KML eLibrary – eReading – eBooks or Audiobooks. You can also download the Overdrive App on your mobile device and sign in with your library card number ...

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